City Beach
Anyone have any good ideas for marketing a mortgage company in a high end beach city?
I have been trying to research some marketing ideas for a mortgage company I do work for. I am doing a newsletter and a email newsletter. My market is the high end homes on the southern california coast., mainly orange county beach cities. Anyone with any good ideas please let me know.
I work in the mortgage industry. Whether you are marketing at the higher end or not it is the same. Newsletters are always good to let people know what is going on with your company. Also, you want to add other facts like put an article about decorating tips from an interior decorator and give them the byline. Send out a press release to the local newspapers telling about your company. There are many companies that you can use to send cookies or gifts to your clients. Mail out postcards in between newsletters and let them know you were thinking of them. Maybe attach a coupon to the postcard for a local restaurant. If there are golf courses around find out when the next big tournament is an sponser the tournament. Hand out golf towels with your company name on it.
Just because these are high end homes doesn't mean that the people are above all other people and you need to market them in a completely different way. There are so many marketing ideas out there. If you want more ideas email me and I would be glad to chat with you.
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